💬 How to Talk to Publio
(Without Being a Tech Genius)

Good news: you don’t need to know anything about websites.

You just need to know how to describe what you want.

If you can explain your job to your aunt at a family dinner, you can use Publio.

🧠 Think: “Explain it to a human”

More detail = better result. No magic words needed.

Instead of

“Make me a website.”

Try

“I’m a physiotherapist in Lisbon. I help people with back pain and sports injuries. I want something calm and trustworthy. Include my services, prices and a contact form.”

🎨 Tell it your vibe

Websites have personality. Say things like:

Calm and professional Warm and friendly Modern and bold Soft and natural Serious and structured

If you don’t say anything, Publio guesses. And guessing is… risky 😄

✂️ Want changes? Be specific.

Instead of

“I don’t like it.”

Try

  • Make it less formal
  • Shorten the text
  • Add more space between sections
  • Make the contact button more visible
  • Add testimonials

Publio isn’t offended. It doesn’t cry. Just tell it.

🧩 You don’t have to get it perfect

This is important. You can start simple. Then refine.

Think of it like clay — you shape it step by step.

📋 Easy Template (Copy This)

If you’re stuck, just copy this and fill the blanks:

Hi! I want a website for my business. I am a: [your profession] I help: [who you help] With: [what problem you solve] My style should feel: [calm / bold / friendly / serious / modern / etc.] Please include: - [service 1] - [service 2] - [prices? yes/no] - [contact section? yes/no] - [anything else] The tone of the text should be: [short and direct / warm and welcoming / professional / etc.]

That’s it. That alone already works great.

⚠️ One Honest Truth

Publio does exactly what you ask.

Vague

“Make it nice.”

Clear

“Make it calm, warm, simple, and aimed at women 40–60 with chronic pain.”

Clear in → good out.